November 2010

Case Study: BNSF Logistics and SugarCRM

Springdale, AR-based BNSF Logistics, LLC, provides dynamic, value-added transportation services to customers around the globe. Its vision is to establish BNSF Logistics as the leader in providing creative logistics solutions that consistently exceed its customers’ expectations.

Cloud Computing for Streamlined Sales and Winning Deals

By Audrey Spangenberg

There’s money in the clouds, and manufacturers of all sizes are making the big grab—especially when it comes to streamlining sales processes, winning deals, and increasing customer satisfaction.

Stick With the Sales Status Quo at Your Peril

By Phil Krohn, vice president, Sales, West Business Services

For many businesses, it’s time to do some serious re-thinking about the field sales model they traditionally relied upon.

Training New Hires for Competitive Advantage

By Tom Cunningham, vice president, Talent Management; Dorman Woodall, director; Willard Scott, program manager, Sales; Paul Wheaton, learning consultant, SkillSoft