February 2011

Baby We Were Born To Run

By RICHARD PLINKE

Talk is money

By SCOTT ZIMMERMAN, President of TeleVox Software, Inc.

The request is all too common in marketing departments across corporate America today: “Keep customers happy, and while you’re at it, increase sales. But don’t – and this is important – increase your spending.”

Dancing in the Jaws of the Dragon

By RICHARD PLINKE

Seven Ways to Get Lucky Online

By LARRY BOWDEN

Seven ways to get lucky online is not about finding a date on MySpace. There are seven steps guaranteed to increase profits by massively improving the online experience for your clients.

Sales Negotiation: Prepping to Avoid 4 Classic Pitfalls

By STEVE BARRY

“Just give me my goals and get out of my way.”

Does that sound like any salespeople you know? Many salespeople, by nature or necessity, are action oriented. Instant action, particularly when action equals sales, compensation and personal gratification, is glorified.

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