November 2017

What You Should Know Before Opening a European Office

Fast-growing U.S. companies will likely need on-the-ground sales teams planted in foreign geographies to expand revenues and support overseas customers. Europe is a popular first stop for foreign expansion, but launching in Europe is a whole new ballgame compared to simply expanding at home.

Agreeing To Disagree May Work at the Thanksgiving Table, But Not in Business

Many families adopt an “agree to disagree” policy at Thanksgiving in an effort to keep discord off the festive table. That’s a good strategy for the holiday, but it's not an effective approach for companies to use when departments like sales and marketing can’t see eye to eye.

Out of Alignment: 4 Tips to Repair an Off-Kilter Brand

Too many business leaders make a similar mistake by neglecting the alignment between the external message of their brand and the internal office culture. The key to driving your brand onto a road of corporate success is getting your internal and external messages to share the same story.

4 Steps for Customer Experience Success

The conversation about who owns the customer experience is over and should be intertwined throughout the entire company, including customer care.

Surviving Q4: 5 Things Salespeople Should Do to Make Their Number

On average, about half of salespeople meet or exceed quota. Here are some thoughts about managing to each salesperson's number as they close the year and prepare for a new one.

5 Ways to Make Your Tradeshow Content Rock

The focus of tradeshow planning often is on logistics. Here are five pieces of advice to make content the real headliner at your next tradeshow for a rock-star performance.

5 tips for a successful sales kickoff meeting

There seems to be no end to the workshops, webinars and blog posts on how managers can better understand millennials in order to effectively recruit and retain this emerging workplace demographic. Tom Coburn, the founder and CEO of Jebbit, a digital marketing platform, offered these management tips for millennials in a recent guest post at Entrepreneur.com.

3 Ways Customer Data Can Increase Workplace Efficiency

Companies focus so much on the relationship between customers and data that they often ignore how smart data practices affect employees. More contextual knowledge lets employees do their jobs better, leading to happier employees and lower attrition rates, especially in industries famous for high burnout.

The Art of Failure

Silicon Valley startups teach us that failure is cool. Some even wear it as a badge of honor. So, why do we see failure so differently in the industrial world? Why can’t we view failure more like the software world? Freedom to fail is freedom to succeed.

9 Tips to Improve Your Business’s Meetings and Presentations

If the right amount of attention is implemented, your presentations can become much more efficient and really benefit your business in ways you never thought was possible. Here are nine ways to enhance your business meetings and presentations.

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