November 2020

What Sales Leaders Can Learn From Franchise Business Owners

Franchisees have many of the same challenges as salespeople. The tenets that help the former can lead to top performance in the latter.

7 Tips for Creating Engaging Newsletters

Your customers and prospects get too much email to expect them to read boring content. Are you following these email newsletter best practices?

5 Time Management Hacks to Hit Your Sales Quota This Holiday Season

B2B sales tends to slow during the holidays, but reps should be optimizing their time. Here's how.

Just Ask: Voice of the Market Conversations Amplify Understanding of Customer Needs

People will tell you how they want to be sold to. Just ask. It works, especially when you're listening, engaging and not selling.

Leveraging Digital for B2B Sales Requires Rethinking Your Business Strategy

How will your B2B sales teams sell in a post-COVID world? Choosing digital sales tools requires rethinking your business strategy. Here’s what to consider.

4 Ways Virtual Events Are Reimagining Themselves

Virtual events are unlikely to go away in a post-pandemic world. They can be more compelling, more useful and more fun than in-person events, but they have to be done right. Here's how.

Three Sales Strategies to Engage Your New Executive Buyer

Sales reps and account executives are increasingly engaging with the C-suite. Here’s how the sales team should handle calls with this prized audience.

3 Principles of Effective Crisis Communications for Agile Marketers

Significant shifts in the way customers research buying opportunities, engage with brands, and make purchases are all well underway. To ensure that your communications are both timely and impactful, keep these three considerations in mind.

5 Signs You’re Ready to Expand Your Business

How do you tell if the time is right for business expansion? Here are five signs that could indicate it's time to act.

Seek Understanding in Building Relationships

To flourish in today’s environment, our focus needs to turn to building understanding. Here's what that looks like.

Sales & Marketing Management is the leading authority for executives in the sales and marketing field.

Sales & Marketing Management is owned by Mach1 Business Media, LLC Minneapolis, MN.

Connect With Us

Sales & Marketing Management invites YOU to take an active role by joining the SMMConnect community.

Take advantage of your complimentary membership at SMMConnect.