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July 30, 2010 11:13 PM
They may not quite be grateful for advertising. But consumers realize it pays the bills for much of the content they enjoy—and, for that matter, that it helps the economy to function.
July 30, 2010 11:14 PM
Participation in retail loyalty programs increases, especially among Millennials, as consumers look for savings.
July 30, 2010 11:13 PM
Many don't see signs of improvement.
July 30, 2010 11:14 PM
Despite the pinch of the economic recession, environmental shopping habits have not declined.
July 30, 2010 11:12 PM
Continental Airlines yesterday (Wednesday) signed a deal with Winstar Interactive Media to sell advertising on Continental's Web site.
July 30, 2010 11:13 PM
How a simple contract can motivate employees to create a more prosperous workplace
July 30, 2010 11:18 PM
Cooliris has introduced its Publisher Network, a new online advertising vehicle that launched in conjunction with the Infiniti G Convertible ad campaign.
July 30, 2010 11:16 PM
Coremetrics has announced the launch of AdTarget, a data syndication platform and online marketing application.
July 30, 2010 11:16 PM
Staffers say, "Organizations should practice the belief that the economy and the ecology are one thing."
July 30, 2010 11:13 PM
Along with its decline in dollars-and-cents terms, the corporate sector has suffered a steep decline in public esteem.
July 30, 2010 11:16 PM
Mobile application developer Cortado, a BlackBerry Alliance program member, has announced support for the new BlackBerry Enterprise Server 5.0.
July 30, 2010 11:13 PM
Based on an examination of over 100 client engagements related to cost innovation conducted over the past five years, Nielsen illuminates the right way to navigate this challenge and highlights important principles to adhere to in embracing the risks and rewards of downsizing, upsizing, changing the package material, and making product reformulations.
July 30, 2010 11:10 PM
In these trying times, salespeople often need to offer their prospects a "gifted guarantee" to help close the deal. But how do you gain your prospects' trust?
July 30, 2010 11:14 PM
One marketing medium does not have a broad enough reach to fully target an audience. Running a minimum five-touch point marketing mix will help ensure the advertising message fully penetrates the market.
July 30, 2010 11:13 PM
With a down economy and buyers even more hesitant to take action due to scams such as the Bernie Madoff case, how can companies assure their prospects of their credibility and business ethics?
July 30, 2010 11:16 PM
CRM manager, an SaaS implementation and integration firm, is enhancing its consulting services practice to help nonprofit organizations manage information about their donors, volunteers, and clients.
July 30, 2010 11:13 PM
There has been a rapid commoditization of CRM software, with a large variety of choices now available and prices coming down. And yet, many executives who invest in these systems are disappointed at their failure to actually increase sales. Many times, the system ends up as a repository of large amounts of data—the critical elements of which may be junk.
July 30, 2010 11:13 PM
There has been a rapid commoditization of CRM software, with a large variety of choices now available and prices coming down. And yet, many executives who invest in these systems are disappointed at their failure to actually increase sales. Many times, the system ends up as a repository of large amounts of data—the critical elements of which may be junk.
July 30, 2010 11:18 PM
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July 30, 2010 11:18 PM
CRMfusion has announced the release of DupeBlocker 2.0 on the Salesforce CRM AppExchange.
July 30, 2010 11:18 PM
CureCRM has launched its eponymous browser-based SaaS solution.
July 30, 2010 11:13 PM
It's so tempting, isn't it? After all, sales are soft and marketers have to do more with less. Since you already have a substantial number of customer and prospect e-mail addresses, why not increase the frequency of your e-mail communication? Answer: Because it could end up doing much more harm than good.
July 30, 2010 11:20 PM
CWR Mobility has released a new version of its CWR Mobile CRM product, a mobile solution for Microsoft Dynamics CRM.
July 30, 2010 11:12 PM
Nearly 97 million Americans planned to shop on Cyber Monday yesterday.
July 30, 2010 11:18 PM
Cyclonix, a display developer and fabricator, has announced a new program targeting corporations that participate in trade shows.