Why gift cards trump cash as a motivator

While it’s true that managers and HR professionals like recognizing stellar performance with gift cards because they are easy to administer, they would be shooting themselves in the foot if the gift cards weren’t desired by the employees they recognize.

The plastic they can use with pride

It’s every trainer’s worst fear: a roomful of disinterested, “tell me something I don’t know” participants staring blankly at you, or worse yet, not even feigning interest.

Misunderstood Marketing

Avoid the doublespeak trap

If you’ve been in the corporate world for any amount of time, you’ve no doubt heard something like this:

Take a Local Approach to Your Global Footprint

How to lead a pack of alpha dogs

Putting Work In the Rearview

These days, the notion that we work to live and not the other way around is generally accepted across generational lines. Even the hardest of hard-charging managers recognize that their workers have a life. (If they don’t, HR will tell them as much.)

Stealing from consumer marketing

A cure for the common cold call

Resting easier

Good sales leaders don’t need the reality of a bad quarter or a string of bad quarters to know when something is amiss. They sense it before the numbers tell the story for them.

The sweet science that leads to sales success

SMM: Your new book takes an in-depth at applying a scientific analysis to sales. Is that truly a new concept?

Old school tools aren’t ready for the museum

Building respect in an age of truthiness