HomeSpecial ReportThe Impact of Corporate Gifting on Business Relationships

The Impact of Corporate Gifting on Business Relationships

GiftAFeeling research shows that corporate gifts help build stronger business relationships, including greater trust and long-term loyalty.

306% INCREASE in customer lifetime value

47% HIGHER client retention

2.3× MORE LIKELY to influence positive actions when gifts are unique

70% of recipients FEEL MORE CONNECTED to the giver

61% are MORE LIKELY TO DO BUSINESS with them again

Author

Get our newsletter and digital focus reports

Stay current on learning and development trends, best practices, research, new products and technologies, case studies and much more.

Online Partners

Sales & Marketing Management

Stay up-to-date on SMM’s latest content