Qualities That Characterize a Customer-Complaint-Handling Superstar
Sales reps receive a good deal of customer complaints. They need to need to learn how best to respond without becoming overwhelmed, while using complaints as opportunities to deepen customer relationships.
3 Steps for Using Your CRM to Unlock Your Events’ Full Potential
These three steps will help you harness your CRM’s customer data, level up your future planning strategies, and turn events into your organization’s superpower.
Slow and Steady Creates a Recession-Proof Marketing Strategy
The marketing landscape has evolved, presenting both large enterprises, startups and sole proprietors ways to capture market share without incurring significant costs. Here are three surefire marketing strategies that can help withstand today’s recessionary environment.
Can Machine Learning Fix the Prioritization Problem in B2B Tech Sales?
Machine learning can enable data-driven precision for approaching the right customer contact with the right pitch at the right moment.
5 Relationship Building Tips for Improving Sales Performance
A sales rep can’t make every sale, but the reality is there’s more going on than just selling a product or service.
Understanding Social Media SEO To Grow Your B2B Business
Social media for business use is not just about building brand awareness and increasing sales. You also want to create pieces of content that will draw other brands to you and support your SEO efforts.
How Custom Software Development Benefits Your User Experience
Custom website development improves user experience and gives you an edge over your competition.
Make Your Company a Great Place to Work
The burgeoning population of millennials and Gen Z workers are both the current and future workforce. If you are not speaking to them in terms that resonate, appeal and delight them, you're losing your potential staffing base.
How to Measure Sales and Marketing Alignment
Failure to align sales KPIs and marketing KPIs means the whole team may be working toward different goals. A closer look at what KPIs to focus on to achieve sales and marketing alignment.
Negotiating Price Increases
Higher costs caused by inflation may appear to make sales negotiations more challenging, but it could actually make them easier.