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Qualities That Characterize a Customer-Complaint-Handling Superstar

Qualities That Characterize a Customer-Complaint-Handling Superstar

Sales reps receive a good deal of customer complaints. They need to need to learn how best to respond without becoming overwhelmed, while using complaints as opportunities to deepen customer relationships.
Using Your CRM to Unlock Your Events’ Full Potential

3 Steps for Using Your CRM to Unlock Your Events’ Full Potential

These three steps will help you harness your CRM’s customer data, level up your future planning strategies, and turn events into your organization’s superpower.
Create a Recession-Proof Marketing Plan

Slow and Steady Creates a Recession-Proof Marketing Strategy

The marketing landscape has evolved, presenting both large enterprises, startups and sole proprietors ways to capture market share without incurring significant costs. Here are three surefire marketing strategies that can help withstand today’s recessionary environment.

Can Machine Learning Fix the Prioritization Problem in B2B Tech Sales?

Machine learning can enable data-driven precision for approaching the right customer contact with the right pitch at the right moment.
How Marketing and Sales Can be Winning Teammates

5 Relationship Building Tips for Improving Sales Performance

A sales rep can’t make every sale, but the reality is there’s more going on than just selling a product or service.
Understanding Social Media SEO To Grow Your B2B Business

Understanding Social Media SEO To Grow Your B2B Business

Social media for business use is not just about building brand awareness and increasing sales. You also want to create pieces of content that will draw other brands to you and support your SEO efforts.
How Custom Software Development Benefits Your UI/UX Design?

How Custom Software Development Benefits Your User Experience

Custom website development improves user experience and gives you an edge over your competition.
Make Your Company a Great Place to Work

Make Your Company a Great Place to Work

The burgeoning population of millennials and Gen Z workers are both the current and future workforce. If you are not speaking to them in terms that resonate, appeal and delight them, you're losing your potential staffing base.

How to Measure Sales and Marketing Alignment

Failure to align sales KPIs and marketing KPIs means the whole team may be working toward different goals. A closer look at what KPIs to focus on to achieve sales and marketing alignment.
negotiating price increases

Negotiating Price Increases

Higher costs caused by inflation may appear to make sales negotiations more challenging, but it could actually make them easier.

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