The Sale’s Manager’s Guide to Performance Management
A sales environment is heavily focused on the achievement of goals, quotas and targets. Staff are motivated and ambitious, and competition between sales agents...
B2B Marketing Podcast Stirs Up Fresh Ears Amidst Pandemic
Not long after I joined data-driven marketing agency Stirista, I pitched a company podcast to CEO Ajay Gupta. When the world seemingly screeched to a halt in March of 2020, the idea was fast tracked and the Marketing Stir podcast was born. Now a year later, with 50+ episodes under our, the podcast enjoys guests from companies like SAP, Regal Cinemas, Amazon, Discovery Networks and Zoom.
Embrace a Proven Framework for Sales Coaching Success
Sales coaching can significantly improve the performance of a sales force. Sales coaching success can turn your managers into force multipliers that boost the results of your sales force.
Why Artificial Intelligence is the Best Way to Score Leads for Sales
The customer acquisition funnel is the beating heart of any business, which is why all marketers know they have two primary objectives: getting as...
How the Pandemic Has Changed Email Engagement
Learn how the pandemic has changed email patterns and what sales and marketing professionals can do to increase email engagement as a result.
Boost Your Personal Power by Challenging the Way You Think
Mid-flight, you hear a ding and the “fasten seat belt” light illuminates. Your heart rate surges and your stomach sours. The pilot announces you’ll...
Adapt Your Go-to-Market Strategy to Revitalize Revenue
Change and uncertainty have reshaped the revenue landscape. The best performing companies will be the ones that continuously adapt their revenue engines to capture new opportunities, as well as mitigate any downturns, says TMT Chief Commercial & Revenue Officer Raul Martinez.
How to Avoid Wasting Time on the Wrong Target Market
The wrong target market is not limited to a sales problem. The damage starts with your lead generation system, then spreads to your entire...
How to Keep Institutional Knowledge from Falling Off the Demographic Cliff
You may have heard about the “demographic cliff” that’s looming over our country’s workforce. This is the point at which the number of people leaving the workforce will outpace the number of new entrants. This cliff means a loss of long-held expertise and customer relationships that have taken years to foster. The challenge facing organizations is to capture, preserve and share this wisdom – before it’s too late.
12 Ways CPQ Saves Your Business Time
Standardizing and automating how salespeople configure, price and quote by introducing a CPQ solution has the potential to be a true game changer for your business. More accurate quotes, increased consistency and greater visibility into processes are just some of the many benefits that come from introducing CPQ.
