Sales & Marketing Podcasts

Mark Shopmeyer, co-founder and co-CEO of sales commission software startup CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies.

Sridhar Ramanathan - co-founder and chief operating officer of Aventi Group - expounds on why misalignment occurs so often between B2B sales and marketing teams, and how to fix it.

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training.

In this podcast, we talk with Julie Thomas, president and CEO of ValueSelling Associates, which recently published an eBook on a study they completed called "The Behaviors and Skills Sales Leaders Care Most About - and How to Measure Them."

In our discussion, Ayelet Fishbach talks about why goals need to be different than chores; the importance of self-selected goals; how inexperienced and experienced (expert) workers take negative feedback differently; and what she thinks about the increased movement to help others find purpose in their work.

Douglas Cole, enterprise sales leader at LinkedIn Sales Solutions, says changing trends in B2B customers, connection and workplace culture are key areas today's sales leaders should be focused on. In this podcast episode, we dive deeper into points he covered in an article he wrote.

Martin G. Moore says it's an unspoken truth in the corporate world that there aren't that many good leaders at the top of organizations, but he has some ideas on how to fix that.

Citrix executive Barry Magee explains that incorporating D&B's Rev.Up ABX software program into their existing processes was not so much about giving people data, but rather transforming how they worked.

Only 16% of buyers say that sellers convey value effectively when selling virtually. Jonathan Carlson and Jake Miller of Allego explore the rapidly evolving world of conversation intelligence - how sales leaders can provide reps with personalized recommendations for content follow-ups and learning.

Personalizing the B2B sale while being mindful of new privacy laws that are coming, and how to deal with the proliferation of marketing technology and revenue technology tools. A discussion with Gino Palozzi, Senior Vice President of Marketing at Dun & Bradstreet.