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Sales & Marketing Podcasts

Sales & Marketing Podcasts are designed to keep you informed and provide ideas and strategies to teach and inspire sales leaders to apply best practices in coaching and leadership with the ultimate goal of cultivating and retaining top sales talent and driving sales.

Why the World’s Greatest Sellers Are the Opposite of Who You Think They Are

Colin Coggins and Garrett Brown, authors of “The Unsold Mindset,” set out to write one book about the world’s greatest sellers and ended up with something completely unexpected.
Motivation Insiders

Technology’s Role in Incentive Campaigns

Incentive and engagement solution providers offer software platforms that are proven to increase the engagement of program participants, improve ROI, and enhance the overall experience of incentive, recognition and consumer loyalty programs.
Amy Franko

Amy Franko on Creating a Sales Enablement Center of Excellence

In this podcast episode, we dive deeper into an article Amy wrote for a Sales & Marketing Management entitled “How to Create a Sales Enablement Center of Excellence.”
Dan Gottlieb

Dan Gottlieb on ChatGPT’s Use In B2B Sales

Dan Gottlieb, senior director analyst in the Gartner for Sales practice, admits he's hustling to stay ahead of the impact of ChatGPT and similar AI-powered technology.
Motivation Insiders

5 Goal-Setting Sins to Avoid

There are numerous goal-setting sins, but we focus on five and speak with three experts about why these mistakes can have such a negative impact.
Mark Schopmeyer

Does Sales Compensation Have to Be So Complicated?

Mark Shopmeyer, co-founder and co-CEO of sales commission software startup CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies.
Sridhar Ramanathan

What’s Behind Sales and Marketing Misalignment?

Sridhar Ramanathan - co-founder and chief operating officer of Aventi Group - expounds on why misalignment occurs so often between B2B sales and marketing teams, and how to fix it.
Amy Franko

The Sales Metrics That Every Manager Should Be Tracking

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training.

The Behaviors and Skills Sales Leaders Care Most About

In this podcast, we talk with Julie Thomas, president and CEO of ValueSelling Associates, which recently published an eBook on a study they completed called "The Behaviors and Skills Sales Leaders Care Most About - and How to Measure Them."
Ayelet Fishbach

Behavioral Psychologist Ayelet Fishbach on the Science of Motivation

In our discussion, Ayelet Fishbach talks about why goals need to be different than chores; the importance of self-selected goals; how inexperienced and experienced (expert) workers take negative feedback differently; and what she thinks about the increased movement to help others find purpose in their work.

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