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New Online Marketing Tool Accelerates Performance

London-based Knexus Digital, a digital marketing resource for busy marketing and communications professionals, launched their new content license offering today.

The Shifting Sands of Selling Tech

With 2021 in full swing, marketers are making their plans for recovery and business growth. Some will be more aggressive than others, depending upon...

E-commerce That Avoids Channel Conflict

“Wait — let me get a pencil and paper to take that down. (Pause) OK, what was it you wanted?” No B2B buyer wants to hear that...

Your Social Media Strategy Is Missing One Critical Element

Imagine if cars came without engines. They would look nice, but they wouldn’t do much. You could wash and wax the car all day....

Expand Your Use of Digital Channels to Hit Quota

Ask sales and marketing leaders what digital channels they leverage to generate leads and help their teams hit quota and you’ll likely get the...

TikTok-Like Videos Have Multiple Applications

While Zoom and Teams have proven useful for video meetings, businesses are adopting other means of incorporating video into their everyday communication and workflow....

Digital Is Spared from Sweeping Budget Cuts

How important is digital marketing spend? A Gartner spend survey of more than 400 marketing leaders in North America and Europe in August 2020...

Digital Marketing Takes Center Stage

As the highly anticipated initial public offering of Airbnb crept closer last year, stock analysts swooned over the company’s ability to garner 91% of...

How to Improve Your Remote Hiring Process For 2021

Over the past five years, remote working has grown by 44%, and COVID-19 pandemic has pushed many companies to operate remotely or at least...

Marketing Automation and Why You Need It

The new year comes with all the anticipation and hope one can muster. The pandemic year has left many business leaders in a state...

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