Trends in…Luxury
What is luxury? Aerin Lauder, granddaughter of Estée Lauder, says, “Luxury is anything that feels special. It can be a moment, it could be...
Experiences Edge Out Stuff for Relationship-Building
When it comes to rewarding top performers, numerous studies show that experiences have an edge over material gifts in terms of memorability and strengthening...
Insights for better onsite gifting experiences
Making memories is what on-site gifting experiences are all about, but you want those memories to be good ones. These tips can help make...
The psychology of a shared experience
Rachel Hershenberg, a licensed clinical psychologist and assistant professor of psychiatry and behavioral sciences at Emory University, spoke with marketing strategist Leigh Long about...
Because how you gift is as important as what you gift
As I prepare for my twin boys’ 2nd bday party tomorrow (OMG. Where did my little babies go!?), I find myself putting off wrapping...
Pop-ups can prop up your recognition efforts
Building camaraderie and deepening work relationships are important reasons why companies invest in offsite meetings and incentive travel programs. Esprit de corps and meaningful...
Gift Cards – Jan-Feb 2019
The brands people love
Find the brands your gift card recipients love at prices that work for them and for your program budget. T.J. Maxx...
College costs? There’s a gift card for that!
Talk about bumping up the perceived value of gift card! GiftofCollege.com is a college savings gift registry that enables employers to contribute funds into...
Who’s using gift cards and how?
Suppliers of incentive gift cards tout their flexibility, the ease with which gift card programs can be administered, and their versatility in terms of...
Here’s what you need to know about incentive gift card use
Gift card use by businesses continues to experience tremendous growth. The Incentive Research Foundation (IRF) reports that gift cards are the most prevalent award...
