E-mail Campaigns Positively Influence Consumer Purchases, Perceptions
The receipt of permission-based e-mail from a consumer packaged goods company positively influences consumers' offline purchasing decisions, enhances a company's reputation and generates loyalty...
Immunity to Change
A recent study showed that when doctors tell heart patients they will die if they don't change their habits, only one in seven will...
Discovery-Driven Growth
You've been charged with growing your business. Incremental growth can no longer deliver the results you need. You need truly dynamic growth—and you need...
Discovery-Driven Growth
You've been charged with growing your business. Incremental growth can no longer deliver the results you need. You need truly dynamic growth—and you need...
The Truth About Middle Managers
"Middle management" is a term associated with relentless downsizing, corporate drudgery, and career dead-ends. Bashed by management gurus, dismissed by social scientists, and painted...
Blended Learning Option Responds to Travel Budget Challenges
Corporate Visions(R) Inc. announces the newest addition to its product offering: Power Messaging(R) Online. This innovative course gives companies access to the industries' leading...
Sales Meeting Spending Slashed
In-person sales meetings appear to be the latest casualty in organizational struggles to pare down expenses, according to survey results released today by Brainshark,...
Internet Communities Fight Back Against Recession
Suppose the internet existed in 1929. How might the Great Depression have been different? The Internet is a tool of global communication. If it...
What Common Mistakes Do Businesses Make When Downsizing Their Workforce?
Companies across the country are shedding jobs in an effort to cut costs, but many may find they have made some common mistakes that...
Eight Ways to Let Customers ‘Have It Their Way’
Back in 1973 the economy (and the country) was facing an economic crisis much like it is today. One company that was able to...
