Case Study: Murad Captures Lost Leads with Remarketing Solution
The company. If you watch TV at all, there's a good chance you've seen an infomercial featuring Murad's products. With more than 85 consumer...
Salespeople Are More in Demand Than Ever!
Excerpt from "Pink Slip PROOF" by Paul J. Meyer. Isn't it interesting that we always seem to have enough lawyers, enough taxi drivers,...
Nielsen, Facebook Partner for Studies
Nielsen has struck a global, multiyear partnership with Facebook that begins with hundreds of studies this year exploring the effectiveness of advertising on the...
Can Global Chain Stores Kill the Sales Force?
The retail world has witnessed massive changes in the last century. One of the changes was the emergence of retail chains stores at the...
Connecting One-on-One Over the Web
For anyone who's a sales veteran, odds are you remember the days before the first contact management system (CMS). You remember and have ingrained...
How to Understand Sales Performance Management
Like ERP in the early 1990s and CRM in the late 1990s, SPM's day has come. Just hiring more salespeople or trying to acquire...
Pharmaceutical Selling: Driving Bigger Results Through Coaching
Pharmaceutical companies that truly understand the value of coaching, and using technology to manage the process, attain better results. There has been exhaustive research...
Michael Jackson, iPod sales fuel earnings
Michael Jackson drove humongous traffic to Yahoo, and Apple said its own products are cannibalizing sales of many of its iPod models. Those...
Disney to buy Marvel for $4 billion
Some of the hottest superheroes in the universe, including ones that have made mega money for rival film studios, will enter the Magic Kingdom...
Maximize the Return on your Advertising Spend
With consumers becoming increasingly price conscious in a highly competitive marketplace, maximizing the return on their advertising spend is more important than ever. ...
