Uncategorized

Smart Management: Five Job-Hunting Tactics for Getting Noticed

My area of expertise is helping companies improve their sales coverage models. I work with firms who are trying to figure out the best...

Smart Management: The Inside Approach to Sales Productivity

In light of our unrelenting economic turmoil, companies are under enormous pressure to lower their cost of sales. Those with a direct face-to-face sales...

Smart Management: Tips for Managing Transitions

With every day, more corporate mergers, restructuring, and downsizings are occurring. I remember when executives used to strive for stability, but that doesn't often...

When Money is the Object, How Loyal are Your Customers?

In a down economy, price sensitivity can trump loyalty as customers are forced to reduce their spending. Nationwide surveys have reported a decline in...

Smart Management: Effective Business Networking

In all phases of my career, but particularly now as a business owner, networking has played a critical role in my ability to be...

Smart Management: Is Your Sales Strategy in Need of a Change?

Companies that successfully weather turbulent times typically don't allow their sales strategies to remain constant. They tweak, modify, or even do a major overhaul...

Reconfiguring Marketing’s Flat Funnel

The concept of "the funnel" is a sacred cow in marketing. The idea of leads progressing through a series of steps of escalating interaction...

Smart Management: Pre-Call Planning for Success

Every salesperson would like to have more appointments with more decision-makers. The reality is, these are relatively rare events—particularly with regard to the C-suite....

How Variable Pay Pays for Itself

Winning companies today are recognizing the power behind shifting sales performance goals away from purely volume-based targets. The new focus is on a blend...

The Golden Rules of Negotiation

What's the most effective way in today's economy to increase your margins, close more deals and improve your team's success rates without spending a...

Online Partners

Sales & Marketing Management

Stay up-to-date on SMM’s latest content