The No. 1 Thing Leadership Can Do to Align Marketing and Sales
In order to learn how to align marketing and sales teams, we must understand how devastating a gap between these departments can be for...
Recalling the Service Profit Chain
In the mid-1990s, three researchers created something they called the Service Profit Chain. It was featured in Harvard Business Review and later in a...
Rocking the Boat to Drive Team Success
In a SMMConnect webinar I delivered to over 100 sales managers recently, I talked about eight instincts they developed as salespeople that are now...
10-Step Process to Becoming an Elite Salesperson in 2018
What are your goals for your salespeople in 2018? Do you want them to just meet sales objectives or do you want them to...
8 Sales Enablement Predictions for 2018
Time to dust off the crystal ball. As sales organizations look to succeed in 2018 and beyond, they need to stay abreast of important...
7 Conditions to Create a High-Performance Sales Environment
A vice president of sales recently said to me, “Creating a high-performance sales environment is what sales leaders dream about, but most have no...
4 Ways to Hack Your Growth With AI
The world of business to business (B2B) selling is like a gridiron. In an environment where the needs, goals and plans of your prospects...
Why Being Stuck In the Office Over the Holidays Is a Lucky Break
If your sales teams reduce their outreach during the holiday weeks because they think anyone who matters is on vacation, they shouldn’t. This is...
Putting Your Best Foot Forward: Using Data Analytics to Inform the RFP Process Before...
The value of data to proposal and sales teams isn’t a secret – but many of them aren’t using the data provided by proposal...
Jack in the Inbox: 3 Ways AI Will Cure Modern Email Woes
That scrambled, overwhelmed feeling you carry around every day? That’s TMI, a text abbreviation that has become a legitimate medical condition, with symptoms ranging...