IMA Targets Promo Products Distributors
The Incentive Marketing Association (IMA) is set to launch a new strategic industry group (SIG) for promotional products distributors at next month’s Promotional Products...
Smart Marketing: Building Your Brand through Employees
Do your employees love your brand? Do they enjoy telling people what company they work for? Do they defend your brand from criticism? Do...
Overcoming the Fear Factor: The Three Keys to Motivating Your Sales Staff
The recession is forcing businesses to rethink their strategies and retool their processes as they operate in worsening, ever changing conditions. In the midst...
Economy Watch – Bernanke Says Recession Over–Technically
Federal Reserve Chairman Ben Bernanke, speaking at the Brookings Institution on Tuesday, said that the recession is "very likely" over. Or, to quote the...
Economy Watch – Leading Economic Indicators Wax Positive
The Conference Board's index of leading economic indicators rose again for the fifth month in a row, the longest positive stretch for the indicies...
Economy Watch: Greenspan Sees Recovery, Except for the Part About Jobs
Former Fed Chairman Alan Greenspan tossed out two more cents on the economy on Sunday, estimating that the recovery will be a little more...
How to Manage Time to Maximize Sales Results
The most precious thing salespeople have to offer is their time, but few salespeople realize the value of their time, as well as how...
Overcoming the Fear Factor: The Three Keys to Motivating Your Sales Staff
The recession is forcing businesses to rethink their strategies and retool their processes as they operate in worsening, ever changing conditions. In the midst...
The World-Class, Cutting-Edge Gobbledygook of Marketing
Oh jeez, not another world-class, cutting-edge product from a market-leading, best-of-breed company! Ugh. I think I'm gonna puke! Just like with a teenager's use...
Beware Hidden Costs When Selling or Purchasing Services on the Web
If you are selling or purchasing services on the web, unexpected sales and use taxes may be imposed in New York State ("NYS") and...
