Incentive Insights: Don’t “Undercommunicate” Your New Sales Incentive Plan
At this time of year, compensation professionals are usually finishing up their annual sales incentive design process. They're feeling good about the results, and...
Nine Tips for Internet Marketing in 2009
It's hard to believe that the first quarter of 2009 will soon becoming to a close. And small business owners have a lot to...
Financial Insights: A Case For Cautious Optimism
Since the beginning of the current credit crisis in August 2007, the Fed has taken an aggressive stance toward easing monetary policy. The goal...
Incentive Insights: Fine-Tuning Compensation Plans in Trying Times
Keeping the sales force upbeat and engaged during trying economic times must be a priority for companies across industries. The risk of corporate inaction...
Making Sense of Social Nets
I recently read an article on Brandweek.com detailing study results that show CMOs don't feel they're maximizing the potential of the digital space—in particular,...
Boosting Sagging Customer Satisfaction
At a customer relationship management conference last year, a room full of CRM managers bemoaned the fact their companies track customer satisfaction data, yet...
Grow Sales by Reducing Administration
Growth. It's the mantra of sales and marketing managers everywhere. Yet many companies inadvertently limit growth by burdening their sales teams with high levels...
Brian Tracy University: Managing in Turbulent Times
All bets are off! The economy and the market have changed more dramatically in the last few months than perhaps at any other period...
Nielsen: Social Nets More Popular Than E-mail
Social networking has overtaken e-mail as the most popular Internet activity, according to a new study released by Nielsen. Active reach in...
Case Study: Filling the Gap between E-mail and Web Conferencing
Business has always been interested in new ways to accelerate and improve communications with customers and channel partners. Beginning in 1999, the adoption of...
