Incentive Insights: Fine-Tuning Compensation Plans in Trying Times
Keeping the sales force upbeat and engaged during trying economic times must be a priority for companies across industries. The risk of corporate inaction...
Making Sense of Social Nets
I recently read an article on Brandweek.com detailing study results that show CMOs don't feel they're maximizing the potential of the digital space—in particular,...
Boosting Sagging Customer Satisfaction
At a customer relationship management conference last year, a room full of CRM managers bemoaned the fact their companies track customer satisfaction data, yet...
Grow Sales by Reducing Administration
Growth. It's the mantra of sales and marketing managers everywhere. Yet many companies inadvertently limit growth by burdening their sales teams with high levels...
Brian Tracy University: Managing in Turbulent Times
All bets are off! The economy and the market have changed more dramatically in the last few months than perhaps at any other period...
Nielsen: Social Nets More Popular Than E-mail
Social networking has overtaken e-mail as the most popular Internet activity, according to a new study released by Nielsen. Active reach in...
Case Study: Filling the Gap between E-mail and Web Conferencing
Business has always been interested in new ways to accelerate and improve communications with customers and channel partners. Beginning in 1999, the adoption of...
Win-Win Negotiations
Excerpt from Chapter 2: You Can Negotiate Anything of "Harvard Business School: Secrets of Success by Emily Chan. KNOW THE BATNA Using...
Pharma: Socializing in a Straightjacket
At first glance, the Facebook fan page for Epilepsy Advocate is like many others, with regular updates, shared links and a small base of...
Open-Source Lessons for Managing Your Company
Open-source Lessons for Managing Your Company Bruce La Fetra New forms of communications currently are putting the squeeze on the hierarchical management...
