Trade Show Battle Heats Up With Announcement of IMEX America
The launch of IMEX America (America’s Worldwide Exhibition for Incentive Travel, Meetings & Events) was announced Wed. in Las Vegas, the host city for...
Targeting More Business through Organic SEO
Savvy business-to-business marketers know building a dominant online presence requires an organic component, not just expensive pay-per-click advertising. Unfortunately, many companies devote fewer resources...
Social Media Users Tout Brands, Products
Social media sites are on their way to becoming a brand’s best advertising medium, according to a new study. “The Impact of Social Media,”...
Retail Sales Remain Flat in October
As Black Friday approaches, the National Retail Federation reported that retail industry sales were flat in October compared to the previous month. This report,...
Nielsen: Online Shopping Means More than Making a Sale
Consumers are going online to find out about holiday deals, but not necessarily to buy, according to The Nielsen Company’s Online Division. Presented during...
Survey Says Retail Customer Service Stinks
As holiday shopping has gone into full swing, shoppers may find that retailers’ customer service leaves much to be desired, according to new research....
The Recipe for B2B Social Media Success
Unlike Grandma's old-fashioned mashed potato recipe, a hearty social media presence does not come with step-by-step instructions tested over time. All the same, it's...
Motivating Employees by the Numbers
Retailers enjoyed a solid 2009 holiday season considering the economic climate, but estimates indicate consumers will return to reduced spending habits in early 2010....
Starbucks Sues Exec for Joining Dunkin’ Donuts
Starbucks is suing a former executive for taking a job at archrival Dunkin' Donuts. Upon learning that Paul Twohig accepted a position at Dunkin'...
Retail Sales Up 0.5 Percent for September
Retail sales saw a boost in September, increasing 0.5 percent over August sales, according to the National Retail Federation. The retail industry sales number,...
