45 minutes to a smarter you
I have always tried to avoid writing the formulaic editor’s note that inventories the content of the issue and tells readers how entertaining and...
7 responsibilities sales managers must own
Shifts in the business-to-business buying process have transformed selling as we know it. In the past, salespeople had a fair amount of control. They...
Charting Realistic Goals to Attain Sales Success
Few of the salespeople on your team aim for mediocrity. Most dream of reaching the top of their field. But top performers do much...
Increase Your Sales Enablement ROI with Video
In just the last few years, sales enablement has been evolving from a disparate set of informal activities into a centralized, strategic corporate function...
10 Tips In Honor of National Salesperson Day
National Salesperson Day is the first Friday in March. To honor hard-working sales reps everywhere, Brainshark, Inc., a company delivering content-driven sales enablement solutions...
Are Your Salespeople Schrodinger’s Cat?
I think the greatest challenge we face in the learning & development (L&D) world is whether the audience we design and deliver content for...
Incenting the Reseller of the Future
At a recent conference, I noticed an industry shift that is about to become a movement: Some Value-Added Resellers (VARs) are choosing to become...
Sales and Marketing Export Compliance Risks
While it is commonly understood that physically sending an item out of the country is an export transaction, under U.S. export controls laws the...
Unleash Your Secret Weapon
Zig Ziglar said that every sale has five basic obstacles: no need, no money, no hurry, no desire, and no trust. I’d propose a...
The Paradox of Success
Most likely, what your boss, peers and team members expect you to do is exactly the opposite of what you need to do to...