How to drive irrational optimism

Merriam Webster defines optimism as “hopefulness and confidence about the future or the successful outcome of something.” Ken Kupchik, a writer, consultant and creator of Sales Humor, which can be found on Facebook, LinkedIn and Instagram, adds that irrational optimism is “hoping despite a mountain of evidence to the contrary, and multiple, seemingly insurmountable roadblocks standing in the way.”

“Contrary to popular belief, you don’t need to be born an irrational optimist,” Kupchik states in his lighthearted book, “The Sales Survival Handbook.” His tips for learning how to become irrationally optimistic include keeping toxic people out of your life. “This means you’ll probably have to avoid your sales manager, but do the best you can.”

Kupchik’s pie chart on the results of cold calling makes it difficult to feel optimistic about that approach to selling, but it will help with his tip to laugh more.

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