Lisa Chaikin is vice president of marketing at Awin, an affiliate marketing network with a mission to connect advertisers and affiliates of all sizes. She has worked in the affiliate industry since March 2009. Her remit covers overall responsibility for planning, developing and implementing marketing strategies, communications and PR activities, both internally and externally. Lisa has provided extensive online exposure for several brands on the network, as well as being heavily involved in the launch and promotion of new technology products, including cross-device tracking and the new internationalized user interface.
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