Sandeep Dayal is a seasoned marketing and strategy leader with the consulting firm Cerenti Marketing Group. He serves as a counselor to C-suite executives and board members at Global Fortune 500 companies and has helped clients build blockbuster brands in markets spanning the EU, Latin America, Asia and the U.S. He has co-authored articles in Marketing Management, McKinsey Quarterly and Strategy+Business. His new book is “Branding Between the Ears: Using Cognitive Science to Build Lasting Consumer Connections.” Learn more at sandeepdayal.com.
