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July 30, 2010 11:11 PM
While the World is struggling with the economic hard times of late, the future poses a new set of challenges that do not stem from arcane financial investments, but from simple demographics. An aging population, a declining birth rate, and growing ethnic diversity will change the face and the spending behavior of consumers in the U.S. Gaining share among population groups that most marketers do not reach today—older and ethnic consumers—will require shifts in focus, tactics, and products.
July 30, 2010 11:10 PM
The fundamental reason the typical networking process is somewhat unproductive is that everyone involved is looking for what they can get instead of what they can give.
July 30, 2010 11:11 PM
If you are selling or purchasing services on the web, unexpected sales and use taxes may be imposed in New York State ("NYS") and other jurisdictions.
July 30, 2010 11:13 PM
Don't sacrifice long-term success for short-term gains.
July 30, 2010 11:12 PM
In today's increasingly digital age, big brands must learn to market both globally and locally.
July 30, 2010 11:18 PM
DealTaker.com has launched its Black Friday application, delivering store insert fliers and circulars to consumers' iPhones and iPouch Touch devices.
July 30, 2010 11:18 PM
Research In Motion (RIM) has debuted BlackBerry Desktop Manager for Mac users.
July 30, 2010 11:16 PM
SAP and RIM have announced the new BlackBerry Sales Client for SAP CRM.
July 30, 2010 11:20 PM
Directed Electronics has announced its Viper SmartStart application—which allows users to start their car remotely using their iPhone—will soon be available in a BlackBerry version.
July 30, 2010 11:14 PM
New Power Messaging(R) Online provides virtual access to award-winning training.
July 30, 2010 11:18 PM
Digital marketing veteran Christine L. Delucchi has announced the launch of Blue Bug Digital, a marketing agency with offices in Washington, D.C. and San Francisco.
July 30, 2010 11:14 PM
LMS implementation helps expand worldwide sales and service teams.
July 30, 2010 11:16 PM
Bluebuzzard, a sales solution provider for the hotel and meetings industry, has announced an alliance with Hoover's.
July 30, 2010 11:18 PM
BMO Capital Markets has introduced two-dimensional barcode technology in select versions of its weekly advertisements.
July 30, 2010 11:10 PM
BMW is kicking the tires on a direct response campaign targeting luxury auto enthusiasts, turning to an often undervalued marketing platform as a means to entice Mercedes, Volvo and Audi drivers to come in for a test drive.
July 30, 2010 11:10 PM
They can't see you on that sales call, so does it matter that you're scowling, slouching, or maybe even making funny expressions? Maybe—if body language really matters when talking on the telephone.
July 30, 2010 11:18 PM
Boingo Wireless has announced the availability of its authentication software and Boingo Mobile service for the BlackBerry platform.
July 30, 2010 11:16 PM
Bold Software has announced its integration module for Salesforce CRM has now gone live on the Force.com AppExchange.
July 30, 2010 11:14 PM
Report finds baby-boomer spending still strong while private-label segment grows in popularity.
July 30, 2010 11:14 PM
Customer satisfaction is important across all retail channels, but it’s even more important for c-stores, due to the small amount of time they have with customers.
July 30, 2010 11:10 PM
Customer satisfaction is an exciting initiative when a company is setting up its customer feedback tracking system, getting a first look at the data, making customer experience changes, and seeing positive results. But the real challenge comes in the day-to-day, year-after-year slog to gain actionable feedback, use that to impact customer loyalty, and differentiate the company from the competition.
July 30, 2010 11:18 PM
Box.net, a Web-based service enabling businesses to share, manage, and access files online, has announced an integration with Salesforce.com.
July 30, 2010 11:18 PM
BoxTone has extended its mobile user management solution to manage, track, and control iPhone, Palm Pre, Windows Mobile and other ActiveSync-based smartphones.
July 30, 2010 11:15 PM
Although the number of attendees at tradeshows continues to drop in the face of economic recession, exhibitors have cause to remain optimistic, suggests a new whitepaper.
July 30, 2010 11:15 PM
Centric introduces Goldenrod(TM) content-managed widget system to allow marketers easy updates to content and style of profile pages.