Sales & Marketing Management

In SalesFuel's survey of B2B sales reps, sales managers receive high marks overall, but areas for improvement include adoption of AI in all aspects of sales.

Gallup reports that 70% of team engagement is directly influenced by the manager. Yet the SalesFuel study alarmingly reveals that a quarter of sellers say their manager fails to inspire them. It's up to sales managers to recognize personal motivators of each team member and offer rewards accordingly.

The best sales managers balance results with relationships.. They score highly in key areas of leadership, including communication, empathy and motivation.

While many reps experiment with AI tools, few understand where it fits into their company's sales ecosystem. Top-performing sales teams in the (near) future won't be the ones with the most data, they'll be the ones who know how to think critically, act ethically and sell intelligently in partnership with AI.

Four in 10 high-performing B2B sales reps say they receive new job offers at least twice per year. Here are here are seven key priorities sales leaders need to focus on to keep their top performers.

In highly competitive markets, a new brand has almost no chance without truly innovative products. If you don’t have a breakthrough innovation to showcase, try identifying underserved micro-segments within the market.

AI isn’t coming to replace human coaching, but it’s past time to make it a key component of your skills-building strategy.

The purpose of sales training is not to train individuals, it is to improve financial performance. Training is a great investment when companies - and their reps - enter into it with the right mindset.

Three steps to ensure your sales training is aligned with company objectives and includes the components that make it actionable and memorable.

The new era of sales requires emotionally aware leaders and teams that can stay clear, calm and connected under pressure. You can train for that.

What makes AI different from past sales training innovations is its ability to pair human expertise with scalable tools for practice, coaching, planning and measurement.

Most middle-performers have what it takes to be top producers. Managers need to commit to training, coaching and accountability.