Platforms give single pane of glass visibility

When it comes to emerging sales technologies, a platform approach is a top criterion for success. According to Accenture’s Technology Vision 2016, you need personalized and flexible selling platforms to increase adoption by sales teams.

eLearning goes mobile

The eLearning Industry (elearningindustry.com) estimates the worldwide market for mobile learning products and services will reach $12.2 billion by 2017. The online corporate market is expected to grow by 13 percent per year up to 2017. Today, 77 percent of U.S.

Taming the technology tornado

Product Review - July-August 2016

Power-Gear Sound

Finish strong

Orlando keeps top ranking as U.S. meeting destination

Orlando held on to its ranking as the top meeting destination in the U.S., as rated by Cvent, a leading event management technology company. Chicago, which was No. 3 in Cvent’s 2015 rankings behind Las Vegas, swapped places with Las Vegas this year.

Why you can’t ignore blogging or B2B SEO anymore

Are you blogging? According to a Social Media B2B study, B2B brands that blog generate 67 percent more leads per month than those that don’t.

Too cute by half

As we were headed to press with this annual issue on technology and its impact on the worlds of sales and marketing, the Tribune Media Company, owners of such notable newspaper brands as the Chicago Tribune, Los Angeles Times, and Baltimore Sun, announced it is rebranding the company as

The Agony of Chasing New Business

The pit in cold callers’ stomachs should growl with hunger every day. Hunger can’t be taught or nurtured. You’re either born hungry or you’re not. You’re either fully consumed by a visceral, bone-deep desire to succeed or you’re not. ‘Content’ is a dirty word in sales.

Drive Results By Selling Change

You have built a beautiful business. But lately, waves of change are slowly eroding its base. Until now you have held back the damage by reinforcing the foundation.

How Do You Keep Remote Employees Engaged?

3 Marketing Secrets to Adopt for Better Sales Game

The marketing industry was transformed by technology well ahead of sales. Since the early 1990s, marketing tactics have incorporated big data and automation.

Creating Personalized Global Content for Your Prospects and Customers

Organizations have traditionally taken a simplistic approach to global content creation, viewing translation of English-language content as “good enough.” This passive tactic is no longer sufficient, especially when you consider that 95 percent of the world’s consumers and 80 percent of the world

How Presentation Management Bridges the Gap Between Sales and Marketing

How many times have I heard a salesperson curse the marketing maven that created his deck. From a sales point of view, those slides will never “sell” at his next meeting. And vice versa. I’ve heard marketing colleagues bash their sales folks for not being “strategic” enough.

Is the Sales Coach Obsolete?

Recently a major hotel chain removed desks in some of its rooms in an effort to attract millennials.

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