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Sales Reps Think Salesforce’s AI Features are Awful

Sales Reps Think Salesforce’s AI Features are Awful, and They’re Right

The advent of AI has spotlighted how far Salesforce's technology has fallen behind, making it susceptible to emerging startups.
How Smart Incentives Help Teams Afford Holiday Traditions

What’s Your Plan for Recognizing Key Partners at the Holidays?

When partners feel recognized in the moments that matter most, they deliver in the moments that matter most to business. By investing in meaningful, real-world incentives now, businesses set the tone for a motivated, loyal workforce in 2026.
Elastic licensing (also referred to as elastic access) typically combines pay-per-use and subscription monetization models

Grow Recurring Revenue with Cross-Portfolio Access

Elastic Access is a revenue growth approach that provides SaaS users with cross-portfolio access to a company’s full suite of offerings, enabling them to try new products and solidify their ongoing relationship with the brand.
work life balance in sales

Quota Calls and Bedtime Stories: The New Dad Hustle

It’s not a choice between quota calls and bedtime stories. It’s about showing up where I’m needed most, in both worlds.
Orchestrating a Humanized Account-Based Marketing Strategy

Negotiating with Confidence

Negotiating with respect and being cordial during a negotiation doesn’t mean being a pushover.
Millennials and Gen Z workers are comfortable sharing information about salary and benefits with their co-workers, but not with managers.

It pays to talk about pay

Millennials and Gen Z workers are comfortable sharing information about salary and benefits with their co-workers, but not with managers.
Human-Centric Brands Will Win the AI Era

Human-Centric Brands Will Win the AI Era

The more AI levels the playing field the more human-centric brands will win. Not because they resist the future but because they use it to bring people closer.
AI is Creating Employee Stress

AI is Creating Employee Stress

The hype over AI has a lot of workers concerned about what it means for them. Taking time to think through the human connections with AI and considering how to position it with employees will pay huge dividends.
Unlocking AI for Sales and Marketing

How Sales & Marketing Leaders Can Unlock Agentic AI’s True Potential

Too many companies treat agentic agents as apps, not teammates. The real future of agentic AI isn’t about autonomous machines replacing humans; it’s about agentic-assisted humans with true ownership of outcomes.
What Is the Brand Evolution Gap (And How Does It Impact Sales)?

What Is the Brand Evolution Gap (And How Does It Impact Sales)?

When a company’s offerings continue to evolve, but the company’s brand image, messaging and visual identity lag behind, it creates a disconnect that can decrease buyer confidence. How to beat the brand evolution gap.

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