Selling during the pandemic has been challenging. Here are five ways to get your sales team excited and back on track.
In a virtual sales world, B2B marketers can position salespeople as industry experts in order to foster a more efficient sales process and build the brand’s image.
Business-to-business sales teams must modify their strategies to leverage an advantage in a post-COVID world.
Senior executives are often wary of salespeople in any case, so being credible, compelling and concise all apply for this initial face-to-face interaction.
Marketers have an opportunity to make their stack smarter and more innovative by adding tools that spark and empower creativity.
Use of video in sales presentations will rapidly increase in 2021. It’s time your sales team learns how to benefit.
A sales environment is heavily focused on the achievement of goals, quotas and targets. Staff are motivated and ambitious, and competition between sales agents...
Not long after I joined data-driven marketing agency Stirista, I pitched a company podcast to CEO Ajay Gupta. When the world seemingly screeched to a halt in March of 2020, the idea was fast tracked and the Marketing Stir podcast was born. Now a year later, with 50+ episodes under our, the podcast enjoys guests from companies like SAP, Regal Cinemas, Amazon, Discovery Networks and Zoom.
Sales coaching can significantly improve the performance of a sales force. Sales coaching success can turn your managers into force multipliers that boost the results of your sales force.
The customer acquisition funnel is the beating heart of any business, which is why all marketers know they have two primary objectives: getting as...