SMM Cover Story

Data analytics can catapult your middle sales performers to the top

The performance of an average sales team generally maps to the 20/60/20 rule, where 20 percent of the sales team are top performers; 60...

The heart of reward

In the cover story for this issue, I attempt to quash the myth that cash is the best motivator. However, the article still focuses...

Understanding the behavioral science of effective recognition

The Incentive Research Foundation (theirf.org), released a white paper, “Using Behavioral Economics Insights in Incentives, Rewards and Recognition.” Among other things, the paper discussed...

5 tips for finding the right meeting spot

Orlando, Las Vegas and Chicago have held down the top three spots on Cvent’s annual list of top 50 U.S. meeting destinations for several...

Personality plus – and only a short drive away

Last summer, Spear One, a meeting and event planning company, handled the details for a gathering of quick-service restaurant managers held in Little Rock,...

Second-tier is not second-rate

More sales teams and other corporate groups are electing to meet in smaller cities When it was announced that the annual convention of the International...

Performance Platforms

How technology is fueling workplace recognition Here are some startling statistics that put our infatuation with technology and mobile devices in perspective: 40 percent of U.S....

Benefits with staying power

When it comes to the benefits of using gift cards in employee incentive and recognition or consumer loyalty programs, some things don’t change—and you...

Not just bells and whistles

Technology enhances gift cards while leaving critical benefits unchanged In some respects, the more things change, the more they stay the same in the world...

Technology increases ROI of sales training

U.S. companies spend more than $70 billion annually on training. Sales training is allotted nearly $1,500 per year per person — almost 20 percent more than...

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Sales & Marketing Management

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