Facebook Users Scoop Up Free Starbucks Ice Cream
To introduce consumers to its new ice cream, Starbucks and Unilever are offering free pints to Facebook users.
Global Consumer Confidence Up, But North Americans Still Wary
Global consumers are increasingly optimistic about the economy, however those in North America remain the exception to the rule. The Nielsen Global...
Twitter Teaches Businesses How to Tweet
Twitter is getting down to business. The microblogging platform recently unveiled its new "Twitter 101" site, which teaches companies how they can use Twitter...
Yahoo Gets in the Coupon Game
Yahoo has added coupons to its online mix. Today, the company unveiled its new Yahoo Deals Web site, which offers shoppers coupons, information about...
Twitter, Facebook Pinch-Hit During Gmail Outage
Google may have emerged from its Gmail outage unscathed, but that and similar incidents may ultimately strengthen social media apps commonly used with Google,...
eMarketer: Search Is Vital in a Recession
As recession-weary advertisers continue to keep close watch on the purse strings, search marketing becomes the best customer acquisition tool in the online space,...
Complete Recession Survival Guide for Engagement and Productivity Launched by ::i::Incentive ::/i::Magazine
Challenging economic times present opportunities for those who know how to take advantage of them. Executives and planners looking for the best ways to...
Hey Numbers Cruncher: Generating Analytic Value
Even though everyone's had to work harder in this economy, those who work in business analytics can be forgiven for thinking they're being cut...
Six Sigma: A Framework for Your Perfect (Sales) Storm
The business of earning new customers bears a striking resemblance to a perfect storm. Sales and marketing must come together to create a rare...
Adrenalina Adds Pair for Retail Push
MDC Partners Hispanic marketing shop Adrenalina has added a pair of key staffers to help build its retail business and spur overall growth: Jules...
