Giving gifts to your valued business partners and hard-working employees is a brilliant way to end the year. When done with care and consideration of each recipient — include a personal note if possible and don’t send sweets to a diabetic or wine to a teetotaler — the value of your gift can far exceed its cost. Here are some tips we gathered for better holiday gift-giving.
Personalize it – Branding your gift is great as long as it makes sense and doesn’t take away from the gift’s usefulness. But personalization also means selecting a gift that matches your personality and suits the recipient.
Special delivery – If your recipients are local, hand delivery from the CEO or other executive will be appreciated as much as the gift itself. Another option for a local customer base is to throw a holiday open house at your business so clients can come and go as they wish.
Think holiday gifts year-round – Better gifting is a year-round endeavor. Listening carefully to your clients throughout the year for their hobbies or interests will reflect on how tuned in you are to them as a client.
Pay attention to gift policies – Many companies have a formal or informal policy of no gifts or place limits on the types and values of the gifts they are allowed to receive. No-gift clients usually include government agencies, government contractors and businesses that purchase items through a formal bidding process. Gifts to charities in their name may be acceptable substitutes.
Group gifts should be shareable – Be sure your group gift is one that can be shared by the entire group. A large gift basket or snack tower, with a variety of food items, makes an ideal group gift. But always be sure to send enough.
Always appreciated
Popular, proven…easy! Yankee Candle® offers best-selling gift sets, premium fragrances and custom label candles — something for every budget and recipient. Giving a brand that’s instantly recognized and cherished makes holiday gift giving easier than ever! For more information, Contact Jody Running of Top Brands at 800-431-2127 or email jody@top-brands.com.
Bose® SoundTrue™ Ultra in-ear headphones
Introducing headphones designed so nothing will get between you and your music. SoundTrue® Ultra in-ear headphones deliver deep, rich sound across a wide frequency range. And the sealed acoustic design comfortably immerses your gift recipient in their music. The proprietary StayHear® Ultra tips, available in three sizes, stay soft while giving a secure fit. For more information, contact Incentive Concepts customer service at 888-862-9283 or email sales@IncentiveConcepts.com, or visit IncentiveConcepts.com.
CASE STUDY
Holiday Wishes Granted
Digital agency Sway Group sent branded Holiday Sugarwish gifts to their clients and influencers as a surprise treat and thank-you holiday gift. “The customizable and immediate nature of Sugarwish guarantees that our gifts are always well-received and provide the perfect vehicle for saying ‘thank you,’” says Danielle Wiley, Sway Group CEO. “In addition to client gifts, we also use Sugarwish as a surprise treat for influencers who go above and beyond on our sponsored campaigns. With a network based throughout the country, it’s a great way for us to engage and give virtual kudos.”
For more information, contact Sugarwish at 720-722-4071, email info@sugarwish.com or visit sugarwish.com.
Swarovski ornament
Now in its 25th year, Swarovski’s beloved tradition of creating an Annual Edition Christmas Ornament continues with this stunning 2016 snowflake design. An ideal gift for a loved one, friend, or colleague. Visit Swarovski.com/corporategifts for more information or contact corporategifts.us@swarovski.com.
Mini Bean Bag
The Viva Sol Mini Bean Bag Toss is perfect for office, game room or dorm room and is small enough to take anywhere you go. Your gift recipients can throw it in a bag for entertainment on-the-go or take it on vacation in a suitcase to keep kids and adults entertained for hours. Or bring the set into the office for a fun desk-top game or setup on the conference table to start a tournament. No matter where it’s played, it’s sure to be a crowd-pleaser. For more information, contact Incentive Concepts customer service at 888-862-9283 or email sales@IncentiveConcepts.com, or visit IncentiveConcepts.com.
Recognizing partnerships with Pelucida Glass
Hand-formed and mouth-blown ornaments for all occasions, designed and produced in Vermont. The perfect last-minute gift. A stunning variety of colors. Ribbon and gift box included. Contact Jeffrey Brenner of Pelucida Glass at 802-548-4572, email jbrenner@pelucidaglass.com or visit PelucidaGlass.com.
Noise cancelling headphones
Hear what matters with industry-leading, adaptive noise cancelling, wireless freedom and Hi-Res Audio that lets your gift recipients focus on music in its purest form. They’re perfect for your favorite business traveler. For more information, visit Sony.com/Motivation.
