The concept: You’ve got a mission statement, now you need a scent. BLEND Custom Parfum allows corporate teams to build their own custom fragrance. Groups select a fragrance family, choose the essences that make up the composition of the fragrance, and then design and present their final packaging and marketing ideas to the other teams. Each team member takes home a sample of the fragrance they create.
Why it works: You can divide your team into smaller groups and turn it into a competition for best overall concept or work together to develop a single corporate scent. Susan Sexton, founder of BLEND Custom Parfum, will bring the full works to your corporate event no matter the setting. “This is something different,” she says. “Meeting planners tell me they’ve cooked, driven cars and played golf. One of the fun things you see is people go from, ‘Oh my god’ [exasperated] to ‘Oh my god! Look what I’ve created!’” BlendCustomParfum.com
