Proving Business Value in the Software Sales Process
When selling enterprise software and software as a service (SaaS), a proof-of-value exercise (POV) can be an accelerator for the decision maker, especially when working with a prospect that has complex requirements.
Leveraging Tech to Rethink Inside and Outside Sales Post-COVID
Before companies can make decisions about technology, they need to understand the ways that inside and outside sales have shifted.
Culture and Customers Above All Else
As CEO and co-founder of a startup, I find myself focused on the two principles I learned in my first job: Your company is only as good as its talent, and your customers should be at the heart of everything you do.
Negotiating with Confidence
Negotiating with respect and being cordial during a negotiation doesn’t mean being a pushover either.
What Is Omnichannel Marketing And Why Should You Be Doing It?
In a world where convenience is king and complete flexibility is expected, businesses that are not seamlessly connecting their various sales and marketing channels are likely to lose out to their more agile competitors.
When AI Is Just Part of the Team
Zoom experienced meteoric growth right out of the pandemic starting gate. AI-powered sales coaching helped them scale at a record pace.
How to Turn Remote Sales Teams Into Soft Skills Superstars
Almost one-third of employers report having lost business as a direct result of poor employee communication or client handling. Soft skills should be part of any training regimen.
The Importance of Owning Your Audience
Marketers should strive to “own their audience,” which requires direct communication (not on outside platforms) to build relationships.
Innovative Companies Start by Creating a Career Development Path
If you want repeat business, you must have a high level of customer satisfaction. If you want to achieve customer satisfaction, you need an engaged, motivated workforce.
8 KPIs for Onboarding Glory
With so much riding on sales onboarding, companies need to closely monitor and measure onboarding success by defining and tracking onboarding Key Performance Indicators (KPIs).
