The Metrics That Matter Most in Sales
In this post, I’ll focus on metrics for the sales force, prospect development and opportunity management.
Don’t Make These 11 Email Prospecting Mistakes
Eighty percent of buyers prefer to be contacted through email, but your efforts could fall flat if you make these 11 email prospecting mistakes.
Everything You Need to Know About Lead Routing
Up to 25% of marketing-generated leads are assigned to the wrong sales rep. Lead routing can help send leads in the right direction and provide a competitive edge.
6 Traits of the Modern Sales Presentation
Organizations with modern sales presentations have a leg up in today’s selling environment. They meet establish trust and build confidence with buyers, and, ultimately, influence their purchase decisions.
4 New Pathways to Lead Generation
Four marketing strategies to drive more leads in a world still saddled with a pandemic and without live events.
5 Innovative Approaches to Motivating Sales Teams
Peak performance requires sales teams to feel good about company culture, processes and operations, and themselves. Here's how managers can get there.
How to Make Your Remote B2B Sales Teams More Efficient
Fully remote or a hybrid work models can be intimidating, but with the right strategy and tools, any company can achieve efficiency and high productivity.
Is a Sales Manager Free-For-All Hindering Your Quota Attainment?
The best sales teams get into an aligned operating rhythm of activities and meetings, and execute using agreed-upon best practices.
LinkedIn Should Be the Main Focus of Your Social Media Strategy
While other platforms give your company a voice, LinkedIn lets you speak directly to your target audience. Here’s how to make the most of the platform.
How To Use A/B Testing on Your Website
A/B tests on your website content can lead to small tweaks that make a big difference in your marketing success. Here's how to get started.
