HomeSpecial ReportMaking the most of digital communication

Making the most of digital communication

Efficiently communicating with customers and partners has never been more important. Rachel Perone, a multimedia designer at Magentrix, offers these tips for how to effectively and efficiently communicate digitally with partners and customers, especially during times of uncertainty.

  • Provide updates via a partner or customer portal. No one can predict the future, but showing that your organization is prepared to address any scenario that comes their way will bring confidence to your partners and customers.
  • Listen to feedback and respond to concerns. Be prepared to communicate the latest updates with your partners and customers via the portal. Gather feedback in a centralized system to ensure the team is able to stay on top of their concerns.
  • Host events online and keep everyone informed as plans change. Customer and partner portals – where organizers can quickly make changes and notify guests with a click of a button – are an easy and effective way to ensure everyone is up-to-date with the latest changes.


Get our newsletter and digital focus reports

Stay current on learning and development trends, best practices, research, new products and technologies, case studies and much more.

Paul Nolan
Paul Nolan
Paul Nolan is the editor of Sales & Marketing Management magazine.

Online Partners

Stay up-to-date on SMM’s latest content