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With prospects now driving their own problem-solving journeys, sellers must design their entire go-to-market strategies around enabling and facilitating the buyer-led process.

In the face of the ongoing push for digital transformation in the business world, digital business cards will drive the future of professional connectivity.

The vice president of sales at CRM provider Pipedrive discusses keeping sales teams motivated, why deals stall and organizing customer data.

Revenue growth is about retaining the customers you have and exercising rigorous efficiency in how you generate new business. An optimized revenue lifecycle considers the entire customer experience, increasing net revenue retention by improving that experience.

There are countless ways to use video to engage customers at each stage of the customer journey. Your video marketing strategy should be just as customer-centric as your customer journey model. 

Boosting your sales and marketing team’s morale is an excellent way to increase workplace happiness and productivity. Use these tips to get ahead.

The transition from building seller proficiency on sales pitch to building seller proficiency on sales discovery is just the first step into the brave new world of smarter, more effective AI-powered sales solutions.

Customer Success teams hold priceless information for marketing. And marketing can amplify the work of the Customer Success team. In the era of doing more with less, this is a collaboration that will yield real results.

Mending the fractured sales/finance relationship needs to be a priority at the top level. It needs to start from the top down.

These KPIs provide valuable insights that can increase customer satisfaction and sales, regardless of size.