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COVID-19 Has Changed Everything About Selling. Here’s How We’re Handling It

In 2020, I reached my 30th year in business-to-business technology sales. Then, everything I thought I knew about sales blew up.   COVID-19 swept me and...

How to Turn Your Company Into a Referral Machine

For B2B sales teams, referrals are worth their weight in gold. They can provide companies with perpetual revenue, and they can solidify your organization’s...

Influencer Marketing: How To Make Real Connections

Today, most marketers and salespeople agree that we need to build relationships with our customers. But many of those same marketers and salespeople are...

Creative Virtual Strategies to Engage with Clients

The implications of COVID-19 have changed how businesses run forever. However, organizations are continuing to grow their business despite the pandemic. In order to...

5 Tips for Running Successful Sales Acceleration Campaigns

Congratulations, you’ve started a sales acceleration program. This stage of growth is an important one for your team to nail, as it can dramatically...

Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive

The economic fallout caused by the COVID-19 crisis continues to present opportunities for leaders to show their resolve. Assertive businesses have taken the lead...

How to Incorporate Value-Based or ROI Selling for Business Growth

Due to COVID-19 and the current economic downturn, sales reps are facing a new set of challenges due to uncertainty. A recent LinkedIn survey...

Building a Sales Pipeline to Survive the New Normal

As organizations grapple with financial hardships and uncertainty brought on by the pandemic, business leaders are left wondering how to move forward and find...

4 Ways to Make the Most of Virtual Sales Meetings

Virtual sales meetings have become the norm as a result of COVID-19. However, many sales reps may find themselves unsure of how to best...

7 Time Management Hacks for Busy Marketers

Every day, marketers across all industries wake up ready to do their part in growing their brand’s reach. But the life of a marketing...

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